If employees do not feel like they can find a sense of meaning and purpose in their job, then they will be less motivated.
How we understand purpose is often short sighted. We place too much focus on the grand ideals and the big picture. This is often inspiring in the short term, but rarely sustainable.
For more information, check out this short video from our course called; Accelerating Motivation and Productivity:
The reality is, the grand ideals are just part of what gives us meaning. In fact there are eight ways, that we at Roman 3 call the 8 Sparks of Purpose: